From the ground up, we developed a complete brand world for Mimoosa. This included a custom color palette, hand-drawn illustrations, iconography, typography, and layout systems—all carefully designed to reflect the heartfelt simplicity of traditional baking in a modern, health-conscious context. We also designed product packaging and label systems, ensuring consistency across every customer touchpoint.

The result is a brand that feels familiar yet fresh—one that invites people into the comforting ritual of gluten-free, artisan baking.